Apple’s NFT Transactions Gain Clarity: App Store Reviews Guidelines

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Recent revisions to Apple’s App Store Review Guidelines have been made public. The same included a section devoted to explaining Non Fungible Tokens, or NFTs.

NFTs are thus permitted to be present in apps on the App Store. They are unable to access any extra features or content, though. The recently announced rules stated,

“Apps may use in-app purchase to sell and sell services related to non-fungible tokens (NFTs), such as minting, listing, and transferring. Apps may allow users to view their own NFTs, provided that NFT ownership does not unlock features or functionality within the app.”

Additionally, developers are not allowed to make “buttons, external links, or other calls to action” that direct users to other platforms in order to purchase NFTs instead of the App Store. The App Store prefers that customers buy things inside of apps.

Additionally, it forbids apps from utilizing tools like “QR codes, cryptocurrencies, and cryptocurrency wallets” that might be used to unlock content or functionality within an app.

A request to exempt NFTs from its “Apple Tax” on purchases was also rejected by the American multinational technology company. This indicates that the usual 30% commission charge on NFT purchases will be in effect.

Social media sites often saw a range of community responses. Tim Sweeney, CEO of Epic Games, noted both extreme viewpoints in a tweet:

It’s important to remember that Magic Eden just deleted its service from the App Store due to its rules and excessive commission. The executive voiced his opinion on the subject, saying Apple should be restrained from “killing” another emerging technology.

Here’s How Apple’s New Update Affects Crypto Exchanges

Along with NFTs, the big-tech firm gave clarity regarding crypto exchange apps. The guidelines stated,

“Apps may facilitate transactions or transmissions of cryptocurrency on an approved exchange, provided they are offered only in countries or regions where the app has appropriate licensing and permissions to provide a cryptocurrency exchange.”

However, Apple did not respond to the comments, according to sources.