Binance, the world-renowned crypto exchange, has announced a groundbreaking partnership with ivendPay, the international payment service provider. The objective of this collaboration is to enhance the reach of Binance Pay, the cutting-edge user-to-user cryptocurrency payment feature that is known for its contactless, borderless, and secure functionalities.
This strategic alliance will allow Binance Pay users to expand their crypto purchases across ivendPay’s global network of more than 400 active merchants in seven countries.
With this integration, users can enjoy the convenience of using their Binance Pay accounts to make transactions at ivendPay merchants, making cryptocurrency more accessible and convenient than ever before.
This move highlights the exchange’s commitment to driving innovation in the cryptocurrency industry and its efforts to broaden the adoption of digital currencies across the globe.
ivendPay helps businesses accept cryptocurrency payments through multiple platforms, such as vending machines, e-commerce platforms, and point-of-sale terminals. The company has grown quickly in Portugal and has already assisted several local businesses in simplifying their crypto payment methods, such as Ajitama and La Paparrucha.
Teaming up with Binance Pay will enhance the integration of cryptocurrencies into users’ daily routines, expanding the practical use of digital assets and increasing accessibility to payment options.
Electra & Yalla! Market Excited About Binance Collaboration
According to Pakning Luk, Binance Pay’s regional head of business development:
We’re more than excited to announce ivendPay as a strategic payment partner, as their solutions help both online and offline merchants make users’ payment experience seamless.
Michalis Gkourtzidis, director of retailer Electra, commented that teaming up with the exchange and ivendPay will help them remain at the forefront of the constantly evolving digital environment. This collaboration will facilitate more advancement in the crypto and blockchain industry.
Similarly, Leo Dovbenko, the CEO of Yalla! Market, a grocery delivery service in Dubai, plans to embrace the crypto payments trend. With the assistance of the exchange and ivendPay, they can easily adapt to new payment technologies and prioritize top-notch customer service.
Nevertheless, as an increasing number of traders and buyers embrace this approach for their day-to-day transactions, the crypto industry is anticipated to continue to expand and innovate.
The key to encouraging adoption lies in simplifying the use of cryptocurrencies, and collaborations such as the one between Binance Pay and ivendPay can play a vital role in achieving this objective.