- Bitcoin holdings at Strategy increased as the firm acquired 10,624 BTC, bringing its total stash to 660,624 BTC.
- The recent purchase cost $963 million, at an average price of $90,615 per coin.
- Strategy’s overall BTC position now represents a nearly $50 billion investment, reinforcing its role as the largest publicly traded BTC treasury.
Bitcoin (BTC) investor and proponent Michael Saylor is in the headlines once more after his company, Strategy (formerly MicroStrategy), revealed the purchase of an extra 10,624 BTC. The new buy has increased the firm’s total ownership of Bitcoin (BTC) to 660,624 BTC and positions Strategy as the world’s largest publicly traded BTC treasury holder as of December 2025.
Institutional Confidence Amid Market Volatility
Strategy’s fresh buy indicates that at least some institutional players are confident in Bitcoin’s (BTC) long-term potential. In fact, a company increasing exposure during a period that many consider bearish underlines its view that current valuations may present long-term value.
Reinforces the “Bitcoin as Treasury Asset” Thesis
Under Saylor’s leadership, Strategy has redefined what a corporate treasury can look like by pivoting away from traditional cash or bonds towards Bitcoin as a core store of value. The expanded holdings reflect a continued bet that Bitcoin will outperform fiat over time.
Impact on BTC Market Sentiment and Price Dynamics
The fact that a major buyer has added almost 11,000 BTC takes a reasonable supply away from potential sell-side pressure. With Bitcoin’s (BTC) capped supply, these types of activities by large participants have the effect of tightening supply while increasing demand, a dynamic that could push prices higher if other institutions were to join in.
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What Changed
The newly purchased 10,624 BTC were acquired at an average price of about $90,615 per coin, with the transaction costing the firm close to $963 million. Including prior purchases, Strategy’s total Bitcoin position now represents an investment of approximately $49.35 billion, at an average cost basis near $74,696 per BTC.
This addition comes despite recent volatility in crypto markets and marks a renewed commitment by Strategy to accumulate during dips rather than selling off in times of uncertainty.
What This Means for Investors & the Broader Crypto Market
For long-term BTC believers, Strategy’s buy could reaffirm confidence and signal accumulation does not stop in times of uncertainty. For other public companies, Strategy’s move could be a green light to increase or start their exposure to BTC, possibly triggering further institutional inflows.
This increased institutional demand, occurring in conjunction with reduced sell-side pressure, acts to stabilize or support the price of BTC, particularly if macroeconomic or regulatory headwinds decrease.
Also Read: Bitcoin Dominance Tops Out, Ethereum Set for 170% Potential Rally
