Ondo Finance has launched Ondo Private Markets, a platform offering eligible investors tokenized economic exposure to private companies before they go public. The first market focuses on a pre-IPO artificial intelligence company, with secondary trading designed to operate 24/7.
Ondo Targets Private Markets With Tokenized Company Notes
Ondo Private Markets uses tokenized notes rather than direct ownership of private-company shares. According to Ondo, each note’s value is linked to the per-share value realized by the referenced company’s common shares during a qualifying liquidity event. Eligible investors can hold the notes in self-custody wallets or trade them on secondary markets.
The platform initially targets the AI sector, with the RWA platform planning to add exposure to companies in robotics, cybersecurity, biotechnology, infrastructure and other industries. The approach addresses two traditional private-market limitations: access and liquidity. Investors can potentially adjust or exit their exposure before a company reaches an IPO, subject to the market’s available liquidity.
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24/7 Trading Changes How Private Assets Can Be Held
Private-company investments are typically difficult to enter and exit because transactions are often restricted to funding rounds, private secondary sales or eventual public listings.
The RWA token is attempting to create an onchain secondary market where eligible investors can trade positions around the clock. This could make private-company exposure more flexible than conventional holdings that may remain locked for years.
However, 24/7 trading does not guarantee continuous liquidity or a specific exit price. Secondary-market liquidity depends on buyers and sellers, while the underlying private-company valuation can change between financing rounds or other liquidity events. Investors therefore remain exposed to both private-market valuation risk and the liquidity conditions of the tokenized market.
Ondo Extends Its $3.9B Tokenization Infrastructure
The launch builds on Ondo’s existing tokenization business. The RWA token says its infrastructure now supports more than $3.9 billion in total value locked and more than one million cumulative holders across its products. Its public-market offering, Ondo Stocks, has also expanded to hundreds of tokenized stocks and ETFs.
That existing scale gives the Private Markets a broader context than a standalone private-equity product. The RWA platform has already established infrastructure for tokenized exposure to public securities and U.S. Treasuries, and the new platform extends that model into private companies. The company says its public-stock platform has surpassed $1 billion in TVL, providing an existing distribution base for its private-market expansion.
The RWA token Token Falls Despite Private Markets Launch
The RWA token’s market performance has not immediately mirrored the new product launch. CoinGecko data shows the token closing at $0.5019 on October 3 and $0.4700 on October 7, a decline of about 6.3% over that period. Its market capitalization was about $2.39 billion on October 7, while daily trading volume reached approximately $165.5 million.

The price movement suggests investors have not treated the Private Markets launch as an immediate catalyst for the RWA platform. That is relevant because the new platform expands the RWA platform’s product ecosystem but does not itself establish direct demand for the token. The longer-term market question will be whether greater adoption of the RWA platform’s tokenized-asset infrastructure translates into broader economic value for the protocol and its token.
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